Saturday, January 21, 2012

Follow Not Connect

I noticed a trend in enterprise collaboration applications where product teams have built the ability connect with each other, like we do in LinkedIn.  I think these teams are wasting their time building LinkedIn-Like 'Connect' functionality in their software.

'Following' a person, like we do in Twitter, in multiple applications to keep track of what that person is doing and what he or she is sharing is a useful feature. But I don't want to connect with my colleagues, who I already know very well, in one more collaboration software again. Even if I did make a forced connection, that is not a natural connection. The working relationship is not verifiable either.

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